Tag Archive | "Article Marketing"

How to Optimize your Article Marketing


I have made a video to show you how you can really optimize your article marketing by building a ton of backlinks to either your websites or other articles using an article submission software product called ArticleBot

Article Marketing is still a very effective strategy and is widely used by most of the top Internet Marketers to drive traffic and build backlinks to their websites.

By submitting your article to many different article directories, and linking back to your website, or even another article in your resource box you are going to build a lot of quality backlinks. This in turn will help improve your search engine rankings for either your website or your main article.

To manually submit articles to hundreds of different article directories would take forever, it just isn’t practical. You could outsource the job, but that will cost you a lot of money. The best way to do this is to use a software tool.

I regularly use one called ArticleBot. It is not as fancy as some of top ones, but I personally think it is one of the best available because of it’s ease of use and reliability and also the results it can produce. It is a VERY effective piece of software, and another great part is the price, coming in at just under $25.

I always use Ezine Articles as my main article directory. They are the best out there by a long way, and I also find that once your article gets published it more often than not gets indexed and ranked very quickly. They also respond well to backlinking, and I still have many articles that are sitting in position 1 in Google for their chosen keyword, after using this strategy of building backlinks to them by using ArticleBot.

Ezine Articles don’t allow you to use affiliate links withing your article or resource box. So if you wanted to link directly to an affiliate product you can do this by buying a domain name and redirecting it. You only need to buy a .info domain name for this, they cost $0.99 a year at GoDaddy.com. I made a video a while back that shows you how to do this redirect, you can watch the video here.

When you use a piece of article submission software then it is always a good idea to spin your article so you are not posting the same content to hundreds of different directories. Google will see this when they are published and you will lose rankings for you article because of this. There are many different article spinners available, but make sure you don’t just go for the cheapest option as they can produce some really poorly spun articles that don’t make much sense when you read them after they have been spun. One I use now is called the Best Spinner, and it does a great job.

To make your backlinks in your resource box, you want to use a simple piece of HTML code that will allow you to use your main keyword phrase as your anchor text. This basically wraps your URL up so that it can’t be seen and will show your main keyword as the anchor text, so that when somebody clicks on it they will go to your website or article.

I will give you a sample of the HTML code to use so you can put it in your resource boxes:

<a href=”http://www.YourWebsiteOrArticleHere.com”>The best website</a>

So what you would need to do is replace the http://www.YourWebsiteOrArticleHere.com with your own full URL to either your website or article. Make sure you place it between the ” “.

Where you see the words in the example above, The best website, this will be your anchor text (the words that will be shown and people can click on). You want to try and make these your main keyword phrase.

 This is a very powerful and effective technique for building quality backlinks to your websites and articles. You do need to use an article submission software tool, and I would highly recommend using ArticleBot as it is a great piece of software, easy to use and it costs just under $25.

To have a look at ArticleBot click here

Posted in Action Steps, Article Marketing, SoftwareComments (46)


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